Services
Every service is delivered personally by me, Lara. No junior handoffs and no hidden teams. The goal is simple: help you run research that feels smart, right sized, and doable.
How Can I Help You?
Strategic research planning and method selection
Turn your business question into a research plan. We choose the right mix of surveys, interviews, focus groups, product tests, concept tests, or quick and scrappy approaches that fit your stage.
Agency & vendor quote sanity checks & price negotiation
I offer recommendations as to vendors or platforms I know to be the best fit to achieve your goals. I compare proposals, translate jargon, flag red flags, and suggest adjustments so you do not overspend or overbuild your study.
Screener, survey or discussion guide design support
I can offer ideas, templates, or customzations for screening questions, surveys or discussion guide. Or bring your draft. I help you tighten questions, simplify language, remove bias, and build a flow that leads to clean, useful data.
Fieldwork support and quality checks
Low incidence, weird response patterns, confusing open ends. I help you monitor what is happening in field and adjust before it is too late.
Interpreting results and next steps
Too many tabs and no idea what it all means. I help you pull out the story, the key findings, and the next moves you can act on.
How To Work With Me
- Book a free 20 minute consultation via Zoom -- HYPERLINK TO CALENDAR
- Tell me what your goals are and where you feel stuck
- I'll sketch out possible paths, discussing pros & cons of each
- You pick the level of support that feels right for you, your team and budget, with options as low as $300.
- I am there for you based on your specific needs for involvement, using more or less time as needed.
You stay in control of the project. I bring experience, structure, and a calm voice of reason.
I am your advocate, safety net and research wingwoman. My aim is to give you confidence and peace-of-mind to gather and leverage quality data and transform it into business insights, even if without prior experience in custom or primary market research.